Why It Matters for Sender Reputation
A free Google service that provides senders with data on domain reputation, spam rates, and authentication. Understanding this concept is essential for maintaining good email deliverability and protecting your domain's sender reputation.
How It Works
Email metrics provide measurable signals about your sending quality. Mailbox providers use these signals to evaluate your sender reputation and determine inbox placement.
Practical Example
When configuring your email sending infrastructure, paying attention to google postmaster tools is critical. A misconfiguration or oversight in this area can lead to decreased deliverability, increased spam filtering, or even blacklisting.